Irrespective of what service it is that you’re providing, most service-based businesses are pretty similar in the way they run, and the various needs that they have. For example, all service-based businesses need to market themselves, manage clients, communicate and get paid. Here are some great tools that can help you do all of those things more easily and efficiently.
Whatever service you are providing, you will need to send payment details to your clients, and to do that you should use freshbooks.com – their stripe payment software is a simple and secure way of completing transactions. Not only is it super easy for you to set it up, it’s really simple for your clients to pay you too – there really is no excuse for them not to as this payment method is quick and caters for various different currencies!
Whether you are a coach, a writer or a web designer, as soon as you start having several projects on the go at once, you will need a way to keep track of where everything is at. There are a few different tools that can help with this, for example, Asana, Trello or Plutio and it’s all about finding the one that works for you. By logging all your work on a digital project management tool like one of these, you can access it wherever you are, and allocate tasks to different members of your team, or even your virtual assistant. You can set permissions so that your clients can see where their projects are up to, and leave comments. It means you can clearly see what work is due and how likely you are to complete tasks within the timescale.
Social media is a great way to get the word out about the services you offer, although it can be quite time-consuming. One way around this is to use a program like Hootsuite or Buffer to queue up content for various platforms and set a schedule to post when you know the highest amount of your audience will be around to engage with it. If you’re worried about creating eye-catching graphics for your posts while on a small budget, why not invest in Canva (or even utilise the free version!) and use the premade templates to design professional-looking images with just a few clicks.
Sure, email is the obvious answer but sometimes you want something a little quicker and instant without having to give a client your personal number for something like WhatsApp. Slack is a great option as it’s a professional tool that can be used on desktop or mobile and you can set up different channels for different projects so only the people who need access can see the messages you send and no one has to wade through emails to find an answer.
Just a little bit of time spent setting up these tools and a small financial investment (some of these options are even free) and within a month or two you will see how much they benefit you – the time and money you save will be worth it!