Cars and fashion – seemingly two different worlds, yet they have so much in common. Not only are both forms of art, but both also personify status. In recent years luxury cars have become especially popular with the Mercedes-Benz S class being the best-selling luxury car in the UK in 2018.
Furthermore, Mercedes-Benz is a major sponsor of the fashion week across the globe – from Russia to New York. The brand is also a partner to numerous international fashion councils and help to promote young designers giving them a platform to establish their careers.
Automakers can be heavily involved in the realm of fashion, with their shared values helping to create an instinctive association with a luxurious lifestyle.
Where to buy a luxury car?
Nowadays, many dealerships stock brand-new and used luxury cars, including Aston Martin, Lexus, Land Rover, and others. There are also specialist traders who only deal in luxury cars. Not only will you be spoilt for choice at a dealership, but many dealers can offer a range of finance options, making your dream car an affordable reality. If you’re not sure how to pick a car that’s right for you, read this Stoneacre guide to find out more information.
Buying privately is another option to consider when buying a luxury car, especially if you want to save more money. However, there are a few things you should bear in mind when purchasing through a private seller. Firstly you don’t get the same guarantees when buying from a dealership, making it less safe. You need to make sure you look into the history of the vehicle yourself through an accredited provider such as Experian. The other thing to bear in mind is that with private sellers, your finance options are more limited, you’ll either need to save up yourself or get a bank loan. So just be sure to consider all of the options carefully before buying privately.
Designers have been collaborating with manufacturers for decades, to create unique and iconic branded models. Starting with Gucci, we’ll take you through the most fashionable cars, with examples from designers such as Hermes and Paul Smith.
Gucci x Fiat
The work of two stylish Italian powerhouses, the Gucci x Fiat was first released in 2011 and designed by the creative director Frida Giannini. Taking inspiration from Gucci’s philosophy for travelling in style, for Giannini, the iconic ‘50s-inspired Fiat 500 was the perfect model for the collaboration. Revealed at Milan Fashion Week, it was quickly labelled a must-have fashion accessory.
Mercedes Benz S-Class x Swarovski
Mercedes came together with Swarovski to release this extraordinary vehicle back in 2015. Instantly recognisable due to the striking 47 Swarovski crystals in the LED headlights, it is considered one of the most beautiful cars.
Bugatti x Hermes
Officially called ‘The Bugatti Veyron Fbg par Hermès’ this car is the epitome of luxury. According to Hermes, the interior was almost exclusively designed at its workshop, using the highest-quality leather. With a whopping £3.1 million price tag, it was one of the most expensive cars you could buy back in 2009.
Paul Smith x Mini Cooper
This collaboration occurred more than two decades ago, with the first Paul Smith x Mini Cooper model released in 1998. Alongside the classic MINI retro design came distinctive Paul Smith detailing which replicated its suit linings. A bright neon lime green glovebox compartment offers a striking contrast while the navy car exterior is a classic Paul Smith influence.
Lamborghini Murciélago x Versace
Lamborghini and Versace collaborated to create the limited-edition LP 640 Versace model in 2006. The epitome of sophistication, the LP 640 Versace was only available in either black or white. The interior was finished in a two-toned Versace leather, while the Versace logo featured prominently on the side of the car solidifying the collaboration. Just twenty models were produced, with just eight made available to purchase keeping it incredibly exclusive.
We have only covered the surface of fashion and automakers’ collaborations, there’s no doubt that fashion will continue to influence car manufacturing trends.
The number of partnerships between artists, fashion designers and manufacturers will only grow, especially since the business landscape is more competitive than ever before. After all, what goes better together than luxury cars and designer pieces?